LONDON LIFE

WHOLEFOODS takes all my money! But I love good quality food, and i’m always trying to buy healthy and organic groceries! This is what I bought today: Gluten free bars, bananas, watermelon + berries, eggs, coconut yoghurt, rice cakes, hazelnut-butter, granola, kale chips, gluten free oats, raw chocolate maccarons, fresh basil and mint.

I live above Wholefoods in Piccadilly Circus when I’m in London. For those who don’t know, I work for a start up tech company named Preadly as social manager. My job is to introduce and sign up bloggers to our platform.

What is Preadly?

Preadly is a digital publisher of fashion and lifestyle content syndicated from top international bloggers addressing the themes and aspirations which Millennial women and men pursue today.

What’s Preadly editorial approach?

At a very crucial age of self-definition and life exploration, young women seek the truth from sources outside of the media: namely from bloggers who share their (extra)ordinary lives via social media.

What makes preadly different from other apps in the market?

Firstly, Preadly does not rip content off bloggers without their permission. Each blogger signs a contract and accepts the terms of the agreement to syndicate their content via preadly, contrary to other apps which crawl blogger content without their authorisation and, worse, without accrediting their images.

Preadly looks after its bloggers by ensuring that their content is accessible via all mobile platforms and via a website that deploys enhanced SEO protocols 100% focused on delivering value to the reader, as opposed to “tricking” Google’s algorithm.

Preadly shares 50% of all advertisement revenue with our bloggers, and maintains a direct collaborative relationship. We seek quality, as opposed to quantity. Only by keeping the quality high in every aspect of our business, whether it is the UX or how we attract the leading brands and the best bloggers, is how we ensure the longevity of our business and most importantly the loyalty and growth in the number of our readers.